Central Massachusetts · Web Design, SEO & Ads
Get More Customers in Worcester
Healthcare, biomanufacturing, colleges and businesses priced out of Boston are fueling Worcester's comeback. Electronic Playground helps Worcester businesses turn that local demand into calls, form fills and booked jobs — with a website we build for $0 upfront and then keep working every day.
The Worcester market
What it takes to win in Worcester
Worcester's new residents are often Boston transplants — they search online for everything, so strong local SEO wins.
We work with Worcester businesses throughout Central Massachusetts:
- Shrewsbury
- Auburn
- Holden
- Leicester
- Grafton
Local businesses we help here include:
- medical and dental practices
- home care
- physical therapy
- student housing
- cafés
- tutoring
- home builders
Get a free Worcester growth plan
We'll review your website and Google profile and show you exactly where you stand against Worcester competitors.
Your Worcester game plan
How we'd grow a Worcester business
Reach the medical workforce
Hospital and clinic staff in Worcester work odd hours and search on their phones between shifts — mobile-first pages and click-to-call ads catch them.
Time your marketing to the school year
Move-in week, game days and graduation all spike searches in Worcester. We plan content and ads around the academic calendar.
Capture new residents first
New Worcester residents don't have a go-to plumber, dentist or gym yet. Whoever ranks first when they search gets years of their business.
Know what's working
Search Console and Analytics are wired in from day one, and a quarterly strategy call keeps your Worcester plan on track.
Proof
What we can do for Worcester businesses
Services
Marketing services for Worcester businesses
5.0★ on Google
What business owners say
“I enjoy working with Jake and Cameo at Electronic Playground. They are super talented!”
Google review
“What a great organization! Definitely keyed in to the best interest of the community!”
Google review
“The attention to detail that EP shows is noticeable. They listen to their client's needs and fine tune the approach to produce success. We created a new website with EP's help, started a marketing program with Facebook and Instagram posts, and even ordered business cards. Many clients have commented that the website is one of the best they have ever seen! Our enrollment has increased!”
New Adventures Preschool
Worcester web design & marketing FAQs
Do you work with businesses in Shrewsbury, Auburn and Holden?
Yes. We serve Worcester and the rest of Central Massachusetts, including Shrewsbury, Auburn, Holden, Leicester and Grafton. Your site and Google profile are set up to rank in the specific communities you serve.
How much does a website cost for a Worcester business?
Our Growth Website Subscription has $0 upfront cost and starts at $399/month on a 12-month agreement. That includes the custom website, a year of blog content, daily Google Business Profile posts, reviews, tracking and quarterly strategy calls. Prepay the year and save $399.
How soon will my Worcester business see results?
Our sites are built to load fast and get indexed quickly. Hire Live Entertainment's new site earned nearly 24,000 Google impressions and over 1,000 different search queries in its first 25 days. Results depend on your market and competition, and we track them for you in Search Console.
How do we reach people who just moved to Worcester?
New residents find local businesses through Google. Ranking in the map pack for the neighborhoods they're moving into captures them before they settle on a competitor.
Do I need to be local to work with Electronic Playground?
No. We're based in Yuba City, California and work with businesses across the US and Canada. Kickoff calls, previews and support are all handled online, with a dedicated point of contact.
More Massachusetts markets we serve
Ready to grow your Worcester business?
$0 upfront. A website that brings you customers every month — built and worked by our team.